Puerto Rican Parade of Rochester Invites Community to Participate


By Staff


pr paradeThe Puerto Rican Parade of Rochester, NY Inc. has invited “the community at large” to participate in this year’s Puerto Rican Parade, on Aug. 6.

This year’s theme will be “Un Pueblo Muchas Voces/One Town Many Voices,” which festival organizers said they have chosen to represent the diverse communities which comprise Rochester.

The proclamation and parade will begin at 10 a.m., in downtown Rochester, at Liberty Pole Way.

“It’s important to be inclusive, as we have individuals and families from many countries that represent our culture,” Wanda Martinez-Johncox, president of the Puerto Rican Parade, stated. “Additionally, we also strive to be inclusive with the non-Latino community, for it is through the support of everyone that we are able to have a strong community.”

Martinez-Johncox said the group’s goal this year is to “raise awareness of the contributions Hispanics and Latinos have made, and continue to make, across the country.”

“We also strive to introduce our culture and traditions to all residents in the greater Rochester area,” she stated. “In doing so, we hope to create a sense of pride in the community, and to educate the new generation of Hispanics and Latinos who represent our future, as well as allow others to enjoy what we call being Hispanics and Latinos.”

The event will also honor three well-known leaders for their work, and commitment to the community.

Belen Colon and Ibero President and CEO Hilda Rosario Escher will serve as this year’s grand marshals, and Elena Goldfeder will receive the prestigious Father Tracy Award.

Rochester held its first Puerto Rican Parade in 1970, which was modeled after the first Puerto Rican Day Parade in New York City, that was held in 1957.

Individuals who would like to participate in the parade may visit www.rochesterpuertoricanparade.com for additional information regarding the event.

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